Critising other ADIs

As a driving instructor, don't build your business by critising your competition, a practise that is very common in the industry.

You don't necessarilly need to agree with the way other ADIs run their business or teach other learner drivers, but the way for you to attract more candidates to come learn to drive with you, is by offering a service that no one else offers.

It's just like the many schools and driving instructors out there offering cheap driving lessons in a bid to gain a hold in the learner driver market. It might work for a while, but in the long run you need value, quality and a reputation to sustain you. So stop Critising other driving instructors.